06-12-2025 :Understanding the Soul of India Requires Public Relations – Governor

A delegation of the Public Relations Society of India (PRSI) called on Governor Lieutenant General Gurmit Singh (Retd) at Lok Bhavan on Saturday and extended an invitation for the 47th All India Public Relations Conference to be held in Dehradun from 13 to 15 December.

The Governor said that Public Relations plays a vital role in understanding and effectively conveying India’s soul, its cultural values, and public sentiment. He said that the participation of Public Relations is essential in realising the vision of Viksit Bharat @ 2047 of Prime Minister Shri Narendra Modi, as no development journey can progress effectively without impactful communication.

Emphasising the relevance of Artificial Intelligence, Quantum Technology and emerging digital tools, the Governor said that the modern PR ecosystem must adapt to these advancements. He added that technology becomes meaningful only when it remains rooted in India’s cultural and social ethos.

He further said that Public Relations should not remain confined to delivering messages but should also act as a guiding force and a pillar of leadership. Highlighting the need for responsible communication, the Governor said that positive, factual and public-oriented messaging on social media is essential for shaping society constructively.

The delegation presented the conference brochure to the Governor and briefed him about the organisation’s activities and objectives. They informed that this year’s conference theme is “Role of Public Relations in Viksit Bharat @ 2047.” More than 300 delegates from various states across the country will participate. In view of Uttarakhand’s silver jubilee year, a special session will also be organised on the state’s development journey, achievements and future possibilities.

Those present on the occasion included Joint Director Information Dr. Nitin Upadhyay, PRSI Dehradun Chapter President Ravi Bijarnia, Secretary Anil Sati, Treasurer Suresh Bhatt, and members Sanjay Bhargava and Vaibhav Goyal.
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